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COINTURK FINANCE > Business > Visa Bolsters Cybersecurity with New Advisory Initiative
Business

Visa Bolsters Cybersecurity with New Advisory Initiative

Overview

  • Visa introduced a new Cybersecurity Advisory Practice.

  • Program provides aid against evolving cyber threats.

  • Combines global expertise with modern analytics.

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COINTURK FINANCE 3 months ago
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Amid the evolving challenge of cybersecurity, Visa has launched the Visa Cybersecurity Advisory Practice. This initiative aims to assist its clients in navigating the complexities of cyber threats. As digital transactions increase globally, both small and large enterprises face significant cybersecurity challenges. With cybercriminals becoming more sophisticated, businesses require comprehensive strategies to protect themselves from potential risks. Visa’s new program spans a broad spectrum of cybersecurity capabilities, drawing on a global network of experts.

Contents
What drives Visa’s newly launched initiative?How does Visa plan to tackle enumeration attacks?

Visa’s introduction of this program reflects an ongoing trend towards integrated cybersecurity solutions within the financial industry. Years before this launch, Visa focused on robust security measures like tokenization and fraud detection technologies. Back then, the emphasis was on creating secure transaction environments using embedded security protocols. In comparison, today’s practice encompasses broader strategic advice, including training on avoiding enumeration attacks, showcasing the shift from isolated solutions to expansive, systemic protection as the threat landscape evolves.

What drives Visa’s newly launched initiative?

At the core of this new advisory practice is a commitment to proactive cybersecurity management. Jeremiah Dewey has been appointed as the global head of cyber products. Dewey brings over two decades of expertise in managing security and incident response services. This appointment underscores Visa’s dedication to providing security solutions tailored to the varied needs of its users across the globe.

How does Visa plan to tackle enumeration attacks?

To address enumeration attacks, where cybercriminals use scripts and other technologies to exploit card operations, Visa plans to combine their consulting resources with advanced analytics. Last year, Visa recorded approximately $1.1 billion in losses due to these attacks, shedding light on the severe impact of such cyber threats. With its new practice, Visa offers courses on payments cybersecurity best practices, aiming to mitigate these substantial financial losses.

Visa’s holistic approach to cybersecurity considers it a critical aspect of business strategy rather than a mere cost center. “Cybersecurity is no longer seen as a cost center, but as a vital part of any business’s growth strategy,” attributed Carl Rutstein, global head of advisory services for Visa. This shift highlights the growing recognition of risk management as an integral aspect of business resilience.

In alignment with this practice, there’s a broader industry trend towards incorporating AI in detecting and responding to cyber threats. For instance, Google (NASDAQ:GOOGL)’s ‘Big Sleep’ agent demonstrated how autonomous AI effectively identifies potential vulnerabilities, suggesting similar possibilities for Visa’s cybersecurity strategy. The success of such AI-driven frameworks emphasizes an industry movement towards early detection and preemptive threat management.

This cybersecurity initiative by Visa illustrates an important step towards holistic threat management. Leveraging expert consultation and modern analytics, businesses can be better equipped to address cybersecurity challenges. The emphasis on training, predictive analytics, and partnerships highlights the evolution towards a more unified approach to securing digital transactions. In a time where cyber threats are increasingly sophisticated, programs like Visa’s bolster overall industry resilience.

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Disclaimer: The information contained in this article does not constitute investment advice. Investors should be aware that cryptocurrencies carry high volatility and therefore risk, and should conduct their own research.

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