Steerlab, a Paris-based startup, has successfully raised €1.7 million in pre-seed funding to develop an advanced AI platform aimed at automating responses to Requests For Proposals (RFPs) and security questionnaires. By streamlining these processes, the platform intends to significantly enhance the efficiency of PreSales and security teams, reducing their workload by up to 80% and increasing their chances of winning more deals. This funding will also facilitate Steerlab’s expansion, enabling the company to attract top engineering talent and scale its sales operations.
In earlier discussions, the focus has been on the promising scope of AI in various sectors, yet few have addressed how it can revolutionize the realm of RFPs and security questionnaires. The global approach emphasized by Steerlab from its inception is noteworthy, as other startups often adopt a more localized strategy initially. Unlike traditional PreSales solutions which often require significant manual input, Steerlab promises a fully automated and intelligent workflow.
The round was spearheaded by Dreamcraft VC, with substantial investment from Heartfelt_, Lumière AI Ventures, and over 20 angel investors from top firms such as AWS and Cloudflare. Station F, the world’s largest startup hub, also invested in Steerlab after recognizing it as a standout in its selective program.
Strategic Expansion and Market Penetration
With this fresh capital, Steerlab plans to enhance its core team by attracting top engineering talent and scaling its sales operations. The company aims to focus on sales acquisition in the US and Europe, maintaining its international strategy. The funds will also support doubling down on customer base expansion and further developing the AI platform to meet market needs effectively.
“We’re not just building another AI co-pilot for RFPs. Our mission is to rethink the end-to-end response workflow and help our customers focus on what really matters: Winning more deals,” said Rami, CEO of Steerlab.
Investor Confidence and Technological Innovation
The confidence shown by investors highlights the potential of Steerlab’s innovative approach to solving inefficiencies in the PreSales process. The company leverages fine-tuned language models and Multi-Modal agentic AI systems to automate the entire workflow, from managing content libraries to generating responses and providing actionable insights. This automation allows PreSales teams to concentrate on the essential human interactions needed to close deals.
Steerlab’s founders, Rami Iguerwane and Othmane Hamzaoui, bring firsthand experience of the challenges in responding to RFPs and security questionnaires. Their dedication to creating a solution that addresses these pain points has fueled the company’s mission to revolutionize PreSales with intelligent automation. The AI platform aims to eliminate manual, time-consuming tasks, thereby enabling teams to focus on high-impact activities that drive success.
Steerlab’s intelligent automation of RFP responses and security questionnaires addresses a significant pain point in B2B sales processes. By automating up to 80% of the tasks, the platform allows teams to redirect their efforts towards more strategic activities, ultimately increasing their efficiency and success rate. The recent investment will further support the company’s mission to become a global leader in this niche, bringing groundbreaking technology to an often overlooked aspect of the sales process.
