RoomRaccoon, based in Breda, The Netherlands, announced the acquisition of Lobbi PMS, a Belgium-based software provider for small to medium-sized hotels. This strategic move aims to enhance RoomRaccoon’s presence in the hotel management software market across the Benelux region. By integrating Lobbi PMS into its operations, RoomRaccoon intends to offer a broader range of tailored solutions to its customers while leveraging Lobbi’s existing client base of over 300 properties.
In previous expansions, RoomRaccoon acquired Dublin-based iHotelligence in December 2023, marking its strategic intent to fortify its hold in Ireland. Much like the iHotelligence acquisition, the purchase of Lobbi PMS underscores RoomRaccoon’s commitment to expanding its market footprint by incorporating companies with complementary strengths. Both acquisitions indicate a trend toward strengthening regional influence through targeted acquisitions.
What Does This Acquisition Mean for Hoteliers?
The acquisition of Lobbi PMS by RoomRaccoon will benefit hoteliers by providing them with an expanded array of solutions and enhanced operational support. With Lobbi’s platform designed to increase direct bookings and streamline property administration, existing and new RoomRaccoon customers will gain access to more comprehensive tools for managing their hotels. The merger promises to create a more robust ecosystem for hotel management solutions.
How Will the Integration Impact Lobbi’s Operations?
Lobbi’s operations will integrate into RoomRaccoon’s ecosystem while retaining its headquarters in Ghent, Belgium. The founders of Lobbi PMS, David De Windt, Philippe Mangé, and CTO Geoffrey De Muer, will continue to play a pivotal role to ensure a seamless transition. This continuity will help maintain service standards and provide ongoing support for existing Lobbi customers during the integration phase.
“Today marks an exciting new chapter for Lobbi as we officially join forces with RoomRaccoon. This partnership brings even greater value to Lobbi customers, offering access to RoomRaccoon’s all-in-one solution that enhances the guest experience, streamlines operations, and boosts profitability.” – David De Windt, CEO of Lobbi PMS
RoomRaccoon, founded in 2017, offers a cloud-based platform aimed at empowering hoteliers with tools to increase revenue and improve guest experiences. It boasts over 400 integrations, making it one of the most connected solutions available. The acquisition aligns with RoomRaccoon’s mission to become a leading player in hotel management software.
“Lobbi PMS perfectly aligns with what we are looking for in an acquisition: outstanding customers and a dedicated team that shares our passion for hotel technology. By joining forces, we’re positioned to be the market leader in the Benelux.” – Tymen van Dyl, CEO and Founder of RoomRaccoon
RoomRaccoon’s acquisition of Lobbi PMS represents a strategic step to enhance its market presence in the Benelux region. By integrating Lobbi’s capabilities and maintaining leadership continuity, RoomRaccoon aims to offer superior service and solutions to both existing and new customers. This acquisition aligns with RoomRaccoon’s broader strategy of achieving significant growth through targeted acquisitions that add value to its offerings.
