French start-up RIVRS has successfully secured its first funding round, amounting to €4 million, led exclusively by Pléiade Venture. This financing aims to bolster the company’s capability to produce an array of games across platforms like Roblox, Fortnite, and Minecraft, while also setting the stage for its global expansion. Founded in 2021 by Romain Hubert and Loïc Deffains, RIVRS aims to leverage this financial backing to strengthen its position in the user-generated content (UGC) gaming sector. Known for its rapid game production, RIVRS plans to utilize this investment to compete with established players in the industry.
Past reports highlight the growing influence of user-generated content in gaming, with a market set to generate over $2.7 billion by 2024 across major platforms. RIVRS has established itself by producing successful UGC games swiftly, often within two months, a significantly shorter timeline compared to traditional game development. The start-up has already achieved substantial success with several games, with some titles generating nearly €500,000 in revenue. This historical context underscores RIVRS’s strategic efforts to capture a larger share of the burgeoning UGC market.
What is UGC’s Role in Gaming Today?
UGC is reshaping the video game landscape by allowing creators to develop diverse content more affordably and fostering community engagement. Many UGC creators emerge from the platform-game community, often lacking the structure and experience required for economic success. RIVRS addresses these challenges by combining in-house production capabilities with professional business strategies, setting itself apart in the industry.
How Does RIVRS Stand Out?
RIVRS distinguishes itself by integrating efficient production processes with a business model revolving around in-game purchases and subscriptions. This combination has been instrumental in achieving strong self-financed growth and rapid returns on investment for each game. The start-up’s unique approach is supported by a skilled team from the gaming and tech sectors, alongside backing from influential investors.
“Our proven business model and our ability to create quality games at a rapid pace put us in pole position to capture a significant share of the global UGC video game market,” stated Romain Hubert, CEO of RIVRS.
The company aims to become a world leader in UGC video games, driven by its clear strategy and the recent injection of funds.
Pléiade Venture, the exclusive financier of this round, emphasizes innovation, growth, and operational excellence as its key investment criteria. Constance Rietzler from Pléiade Venture expresses confidence in RIVRS’s potential to evolve into a global leader in the UGC gaming industry.
RIVRS’s endeavor to expand its footprint in the UGC gaming market aligns with the broader industry trend toward diversified, community-driven content. The start-up’s focus on rapid production and revenue generation sets a benchmark for efficiency in game development. As the UGC gaming sector continues to grow, RIVRS’s strategic movement backed by significant funding positions it to capture a substantial market share and influence the industry’s direction in the coming years.
