In a notable stride to enhance European tech journalism, London-founded The European Technology Network (etn) has secured £150K from European angel investors. The fundraising sets the stage for etn to develop a tech broadcast similar to TBPN, attempting to bridge gaps within European tech media. While the tech media field evolves swiftly, past attempts to establish solid journalistic outlets in Europe have met challenges. The participation of high-profile investors underscores a belief in etn’s potential to fill the current void and provide a fresh perspective in European technology reporting.
The tech media landscape in Europe has experienced various phases with previous endeavors such as Tech Crunch Europe and Business Insider London, striving to establish a strong foothold. These platforms faced difficulties in sustaining operations and did not entirely meet the region’s media needs. Despite failures, the ongoing attempts by new entities indicate an undeterred motivation to cater to the European tech audience’s demands. etn enters this complex environment with hopes of offering more resilient and innovative tech journalism.
Who are the Key Investors?
The funding round saw contributions from influential individuals, including Chris Tottman of Notion Capital and Rubén Domínguez Ibar linked with Andreessen Horowitz. Other key participants like Lestat McCree and Guillermo Flor have shown confidence in etn. Their involvement brings a wealth of experience and networks crucial for the startup’s growth trajectory. This backing signifies a clear endorsement from industry insiders, foreseeing etn’s pivotal role in reshaping the reporting landscape.
Will etn Surpass Past Ventures?
With plans to host a tech show akin to TBPN, etn aims to diverge from its predecessor ETSL, co-founded by Ronan Chambers and Luke Knight. Unlike ETSL, which had a brief lifespan, etn is determined to overcome previous challenges faced by tech media establishments. The ambition is to reignite interest and retain a consistent European tech audience. Chambers recently left his position at Salesforce after the acquisition of Convergence, illustrating a renewed commitment towards the media endeavor.
Chambers highlights the broader issue of the decline in Europe’s tech media, mentioning,
“Europe’s tech media ecosystem is dying; Tech Crunch Europe, Business Insider London, and now TNW – it is slowly on its way out. And Europe deserves better…”
This perspective is shared on LinkedIn, where he also vocalized his future plans,
“Last week, I resigned from Salesforce after the Convergence acquisition. Now Luke Knight and I plan to save the European Technology Media ecosystem.”
Scheduled live streams by etn on Tuesdays and Thursdays aim to captivate audiences on platforms like X and LinkedIn. By offering valuable insights into the industry’s latest trends, etn seeks to establish itself as a reliable source of tech information.
etn’s initiative reflects an understanding that maintaining dynamic and adaptive content is crucial for success in the rapidly shifting landscape of tech journalism. Their mode of operation and strategic use of popular platforms could contribute significantly to gaining an engaged audience and achieving sustainability. Understanding the past mishaps in the domain will be essential to navigating future challenges.
