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COINTURK FINANCE > Business > Digital Risks Challenge Banks, Raising Customer Expectations
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Digital Risks Challenge Banks, Raising Customer Expectations

Overview

  • Banks face challenges meeting increasing digital expectations from customers.

  • Complex digital infrastructures require proactive monitoring for resilience.

  • Ensuring reliability drives customer satisfaction in modern banking.

COINTURK FINANCE
COINTURK FINANCE 3 months ago
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With financial interactions increasingly reliant on digital platforms, modern banks must navigate a complex technological landscape to ensure customer satisfaction. This evolution is influenced by the growing dependence on APIs and cloud-based services, demanding banks to deliver reliable and secure digital experiences. As consumers and businesses transition to more digital methods, banks now face pressure to enhance their systems’ resilience, maintaining the trust and satisfaction of their users.

Contents
How Is Digital Resilience Redefined in Banking?What Role Does the Remote Workforce Play?

In the past, interactions with banks typically involved physical branches, but there has been a discernible shift toward digital transactions that demand speed and efficiency. Previously, transactions that once took longer are now expected to happen in seconds. For example, using platforms like Venmo for swift payments has led to an accelerating demand for nearly instant transactions, challenging banks to meet these heightened expectations.

How Is Digital Resilience Redefined in Banking?

Digital resilience in banking has evolved beyond ensuring system uptime to focus on consistent service delivery at all times. Today’s digital banking environment features complex infrastructures, with various components like authentication and CRM systems spread across multiple networks and cloud environments. This setup requires seamless interconnections for efficient operations. Banks risk losing customers if there are significant disruptions compromising financial transactions or access, emphasizing the importance of updating operational strategies.

What Role Does the Remote Workforce Play?

Internal banking operations, along with distributed workforces, also feel the impact of digital transitions. Due to this shift, employees are relying heavily on digital systems for their roles, regardless of their work location. Even routine tasks, such as depositing checks, are backed by comprehensive digital networks. Consequently, this interconnected system prompts financial institutions to revamp operational approaches.

“Many enterprises in general, not only banks … are adopting a company-wide observability practice,” stated Gerardo Dada, field CTO at Catchpoint.

Emphasis on real-time system monitoring aids in rapidly detecting potential issues before they impact operations.

Gerardo Dada further emphasizes the impact consumers have on the banking sector, citing increased expectations for flawless digital performance. As user impatience grows, banks must uphold stringent digital standards to retain consumer trust.

Considerations for reachability, functionality, performance, and continuous availability are crucial components of digital resilience. Banks that fall short in these areas face the risk of losing customers to competitors who better fulfill digital expectations. Continuous monitoring and user experience assessment are vital for meeting consumer demands.

Catchpoint supports financial institutions in prioritizing digital reliability using technologies that proactively detect disruptions. For instance, intelligent global agents can alert banks to connectivity issues, enabling preemptive action to prevent noticeable service downtime.

Ultimately, banks must maintain an intricate balance between evolving digital landscapes and customer demands for reliability and speed. By employing comprehensive monitoring and resilience strategies, banks can significantly enhance customer satisfaction and loyalty.

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Disclaimer: The information contained in this article does not constitute investment advice. Investors should be aware that cryptocurrencies carry high volatility and therefore risk, and should conduct their own research.

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