Steerlab, a Paris-based AI-driven platform, has raised €1.7M in a pre-seed funding round. The company specializes in automating responses to Requests for Proposals (RFPs) and security questionnaires, aiming to improve efficiency for PreSales and security teams. The newly acquired funds will support the expansion of Steerlab’s core team and help scale its sales operations in the US and Europe. The funding round witnessed participation from notable investors, including Dreamcraft VC, Heartfelt_, Lumière AI Ventures, as well as over 20 angel investors from the US and Europe.
Earlier reports on Steerlab’s initial platform developments indicated a focus on addressing inefficiencies in the RFP response process. The company’s rapid iteration based on market feedback and customer needs has been a constant theme. Additionally, the involvement of Station F as an investment partner highlights the ongoing recognition of Steerlab as a top-tier startup. These aspects remain consistent with the latest funding announcement, where the company’s mission to revolutionize PreSales workflows persists.
Steerlab employs advanced AI technologies to automate and enhance RFP and security questionnaire responses. By doing so, it allows PreSales teams in B2B software companies to craft high-quality proposals faster and more efficiently. The platform eliminates repetitive tasks, freeing teams to concentrate on crucial human interactions necessary for closing deals.
Investment and Expansion Plans
“Right from the start, we have been impressed by founders Rami Iguerwane and Othmane Hamzaoui and their ambition to solve the critical inefficiencies in responding to tenders, a pain they have experienced first-hand,”
said Mathilde Lyet, Investment Manager at Dreamcraft Ventures. With the secured funding, Steerlab aims to recruit top engineering talent and enhance its sales team to attract leading tech companies across the US and Europe.
“We’re not just building another AI co-pilot for RFPs, our mission is to rethink the end-to-end response workflow and help our customers focus on what really matters: Winning more deals,”
stated Rami Iguerwane, CEO of Steerlab. The funding will assist the company’s vision of becoming a global leader by reinforcing its international strategy and expanding its diverse team.
AI’s Role in PreSales Automation
Steerlab leverages fine-tuned language models and Multi-Modal agentic AI systems to optimize responses to RFPs and security questionnaires. This automation empowers PreSales teams to produce high-quality proposals more efficiently. The platform manages content libraries, generates responses, assigns reviewers, and provides insights, streamlining the entire workflow and significantly increasing the chances of winning deals.
Founded in 2023 by Rami Iguerwane and Othmane Hamzaoui, Steerlab addresses the inefficiencies they encountered in previous roles. Their expertise has helped establish trust among tech companies in the US, Canada, France, and Germany. With the new funding, Steerlab is well-positioned to transform outdated manual processes into fully automated, intelligent workflows, reshaping the PreSales landscape.
Steerlab’s strategy of integrating advanced AI technologies into PreSales processes meets a critical business need, highlighted by the increasing complexity and volume of RFPs. By automating tedious tasks, Steerlab allows PreSales teams to dedicate more time to strategic activities. The successful funding round and the involvement of prominent investors underline the market’s confidence in Steerlab’s innovative approach. This development reflects a growing recognition of AI’s potential to revolutionize business workflows, especially in the B2B sales domain.
